10 Best Ways to Get on the First Page of Google
Every entrepreneur, website owner and businessman thinks of ranking number one page on Google. Why getting top page rank for a website is essentially important? The main clear reasons are – when a business page is reaching at the top position or even one of the top three positions on Google search results, drives more organic traffic to site, enhance visibility, attract more customers, establish authenticity and also generate more potential of sales helps to push the business ahead of competition. So always focus on to appear and stay on top 5 position of Google.
Globally, Google considered as a giant search engine; acquires 93% of search shares over the worldwide as compare to other search engines like Bing, Yahoo, Bidu, Yandex and etc. Thus, Google is a great platform for business generation on free organic and paid search.
Getting your website on first page of Google takes time. You’ve to put your great effort on site and work on strategically to get the position for what you want. To be seen on top page of Google, understand Google values, tips, techniques and ranking factors well, deliver the great user experience and making easy accessible of site can help you show up on first page of Google.
Here are the 10 ultimate ways to get higher ranking on top page of Google. Go ahead, analyze and execute the methods phase-wise and see the amazing results of your website.
Understand User Intent First
Do you write for people or search engine algorithms?
Write for human and optimize for search engine bots is a great idea to engage and interact with users.
We often forget who our eventual visitor is. It’s not Google to whom we’re writing for. It’s the social person, your visitors and users. Strongly, connect with them and make them happy. Win their heart and brain.
We are talking about user experience in your site. How they’re satisfied with your content when landed into your site? Did they get what looked for? Observe, understand and deliver the value what they really want from you. Meet their aspiration by communication.
Because user experience is a great crucial factor for top ranking on Google search. User intent and their experience can be monitored and solved by the personalized content and site UI experience which could help to build strong bond with consumers.
Thinking and understanding user intent, giving utmost importance and delivering them what they want can help you elevate traffic, drive more engagement and build strong relationship.
Understanding and giving priority to user first help your business brand:
- Generates more quality traffic
- Higher engagement rate
- Expand social media reach
- Motivates customer behavior
- Gain audience reach information
- Build search engine optimization value
- Increases the chances of buying products
- Customer receives positive experience
- Generate traffic & leads
- Improve conversions
- Increase in sales & revenue
- Get more new customers
So make sure that your user experience should satisfy the user expectation as it is a matter of ranking and sales.
Mobile-Friendliness Site
These days, mobile devices users are increasing day by day and taking more part on engagement and buying purpose. As per Statistia, mobile users in India as well as over the world are increasing rapidly.
Therefore, Smartphones are becoming the default devices for internet user. Making site design fully mobile responsive, user-friendly and easy accessing helps enhance usability, no matter what the screen size is. That will provide an exponential value to any business.
As per the study, 64% of Google searches are done on mobile device. If your website’s mobile experience is bad, your rankings and traffic are definitely going to suffer.
As per the Statista’s 2020 data, Smartphone users over worldwide exceeds 3 billion and forecast to grow by hundreds of millions in the next few years.
Developing/ creating a mobile responsive design helps you solve a lot:
- Your site become user & mobile-friendly
- Website adjust screen size automatically
- Make easy for user access
- Increase visitors spend time on site
- Give your audience a good experience
- Enhance usability/ functionality
- Increases visibility on search engines
- Improve mobile site ranking higher
- Improve ranking in search engines
Make sure you’ve have a decent mobile version site and mobile-usability website that delivers good experience to your users.
Improve Page Load Speed
Did you know making fast loading website help you increase your conversion by 7%?
As mobile usage continues to grow, it’s crucial that you’ve to improve the mobile experience of your website.
Website speed is particularly significant in a mobile-first world. Improving your site’s loading time for a minimum time is always an important consideration. In fact, optimizing your site for speed will not only help you keep your bounce rate down, but also improve your user experience, which is a good signal for higher your site rankings.
You can check the Mobile and Desktop speed score by using Google PageSpeed Insights and fix the issues to make your web pages load fast for all devices and improve web performance as well as user retention.
A fast loading website help people can access information fast. They’re more likely to stay on your page which leads longer dwell time, improved engagement and increased conversions.
Focus on speeding up your page load time for both mobile and desktop user. Because users expect quick results when searching for information what they want.
Deliver High-Quality Content
In the age of digital world, content is king for every business.
Content is always king when it reaps the outcomes. Be it a manufacturing company or service driven one, pushes every sales through content. The content is what connects people to the brand and makes them stick into.
Google has always put premium precedence on high-quality content. It wants to make sure that sites producing high-quality content are rewarded with better rankings and the sites that create low-quality content get penalize and diminish its visibility.
Produce high-quality content in the form of text, image, infographic, video, podcast and etc. that helps teach your reader something new and ultimately solve their problem.
Think about the customers and deliver data-driven, educational, interesting, entertaining & emotional content, they could be happy with your writing and Google also loves your site that makes people joyous.
Improve On-Page SEO
SEO (search engine optimization) is one of the best internet concept helps website rank higher on Google search results. After all, if your website is on live, people will able to find it through a simple Google search. That’s great for site. Because in the competition of digital world, getting appears on user’s front is difficult.
Practicing and improving on-page SEO optimization can help you put a huge impact on your site to get high rankings on search engines and earns relevant organic traffic also.
On-page SEO helps search engines understand your website, products/services and its content to identify whether it is relevant to a searcher’s query as well and gives a position on SERP accordingly.
See, here are the top advantages of on-page SEO that helps you reap the results:
- Your website performs well on search
- Impact your page’s visibility on the SERPs
- Improve pages rankings on search engines
- Drive more organic traffic to site
- Increase user engagement & experience
- Make user come back, retain and want more
- Boost your conversions
- Generate new customers
An effective On-page SEO must be a consideration for good SEO strategy.
Make sure, if you’re crafting your site for a high-level of expertise, authority and trustworthiness, it should be data-driven, thoroughness and comprehensive that helps improve your website’s visibility in search results.
Fix Technical SEO Issues
Technical SEO is one of the most crucial factors of user experience and search engine visibility. But many website owners and webmasters overlook the importance of technical SEO. If you ignore this parameter, you’ll be pushed to back in search results and your competitors could get chance of that place.
Technical SEO gives direction to search engines bots about updates and control on website for crawling, indexation and search ranking. Having a good understanding of how search engines crawl and index the web pages is required to identify, analyze and fix such problems.
Technical SEO is entirely different from things like keyword research, analytics, backlink profile development and social media strategies. It has great important roles on website, sending positive signal to search engines for better improvement.
Technical SEO includes components such as:
- Page titles & Meta tags
- HTTP header responses
- 301 redirects & automatic redirects
- XML sitemap
- Structured data & rich snippet
- Canonical status
- International targeting
- Metadata and etc.
Identifying and fixing common technical SEO issues help optimize your site for maximum profitability.
Optimize for Voice Search
In the era of digital world, voice search on mobile is now a big trend among the people.
Nowadays, voice searches are increasingly becoming more popular. It has been steadily growing up since its beginning. The growth in popularity of voice recognition technology in consumer devices such as various mobile devices and smart home tech such as Amazon’s Alexa, Apple’s Siri, Microsoft’s Cortana, Google Home and Mini making users easier to use in comparison to typing.
As per the report, almost one in four users conduct vocal search for easy accessing rather than typing search.
People immensely using voice search of Google and YouTube and most of the voice searches are done from mobile devices.
Voice search optimization is essentially important for large and small local businesses to attract users while they do queries on their mobile by voice about the products or services research.
This is the time for business brands to create a solid mobile optimization strategy for voice search in order to get ahead of the curve.
Optimize for Mobile
Today, a phone is more versatile and provides more value to the end-user. Massive usage of mobile phones could create better opportunity for businesses.
There are more than 3 billion people using smartphones, and 1.3 billion who own computers. Mobile traffic increases year over year and is poised to surpass the desktop traffic near future.
This is the day where people are using their mobile devices more and more, and demanding you make super easy for them to access your website.
Most of the sites are not optimized for mobile apart from a simple responsive theme/ design. Moving your site layout for small screens is not enough to optimize, engage and convert your mobile visitors. You’ve to make sure your mobile-friendly site is fast, easy to use, and designed specifically for any devices.
According to Google, 61% of users are unlikely to return back competitor’s mobile optimized site while finding trouble with your site and it is shown that 40% are going to a competitor site. If your site misses the opportunity to engage with them on their devices, you might lose customers.
Mobile optimization helps people find your site on their devices, engage and do research on your products or services which leads them to take decision to buying for purpose.
Here test your site’s mobile friendliness by using Google’s Mobile-Friendly Test tool and know its standards for mobile friendly page.
So improving page and site speed is valuable for both mobile-friendly and voice friendly.
Build Authentic Backlinks
Really, backlinks are super important and a major factor for Google ranking signal.
The quality of backlinks of your website is directly related to traffic and rankings. The more authoritative and trustworthy websites that link to you, have the greater chance for you to get the better rankings on organic search and drive real traffic.
Definitely, there’re hundreds of ranking factors. But backlinks represent the most important metric for SEO results.
Building high quality, authentic and relevant backlinks help you improve your search visibility, move your site top of the Google search as well as more traffic also.
The thing is that, if you want to get backlinks today, your content has to be amazing. So write worthy content, be authentic, build trustworthiness and expertise that actually liked by your audience and request authentic publisher to linking out.
Choose the best backlinks strategies that will help your website rock on search engines.
Use Google Search Console
Google Search Console (GSC) is a free tool from Google that help website owners, SEO professionals, and developers understand how they’re performing on Google search and what they can do to improve the appearance on search to bring more relevant traffic to the site.
Google Search Console is one of the heartiest and powerful tools of Google helps you monitor, troubleshoot and optimize your website’s organic presence in search results.
By using GSC, you can get valuable insights of your site from Google
Google view your site through search console that helps you to understand and improve website performance in Google search engine.
See, these are the great benefits of using GSC, help you:
- Understand & optimize mobile site performance
- Learn how Google crawls, indexes and discovers your pages
- Fix errors while Google finds when crawling your pages
- Submit updated content to the Google index
- Discover queries impressions, clicks, CTR and average positions
- Monitor search performance strength by queries, countries and pages
- Observe site search performance results across desktop, mobile and tablet
- Know and improve Core Web Vital for better user experience of site and more
Add your website to Google Search console and determine your various dimensions of website.
Use Google Analytics
First thing first, if you haven’t signed up for analytics yet, it’s time to do now, monitor visitor’s activities and measure your site performance.
Use Google Analytics and track your progress.
As you’ve a site, you should have to know and observe how my site is performing on the web and what measures I’ve to take to meet my goals.
Google Analytics offers an easy and free way to track web traffic, visitors’ behavior, social media engagement and more. Let’s help you analyze visitors on your website like what they’re searching for, how they’re landed to your site, what pages they’re visiting, how much time staying and many more things.
With this robust web analytics and reporting tools, Google Analytics can help you make the most out of visitors potentially turn into customers.
Setup Google Analytics in your website and monitor the activities of your visitors.
In Conclusion
With these actionable tips of search engine rankings methods, you’ll be getting the most value out of your website. And soon you’ll have seen the result variation of your site.
Even though, Google has 200 ranking factors, but this tips will help you lot more to outrank your niche.
Applying the above discussed approach will help you uplift your site presence on the first page of Google search results. And you can be listed among the first 3 listing of SERP that drives quality traffic and potential customers to reach your goals.